Tired of making media kits in Canva every time a brand asks? Here's how Indian creators can build a professional, always-updated media kit in 10 minutes — completely free.
A media kit is a document you send to brands when they ask about working with you. Think of it as your professional introduction — it tells brands who you are, how many people follow you, what your audience looks like, and how much you charge.
In India, most creators still make their media kit in Canva, save it as a PDF, and send it via WhatsApp or email every time a brand reaches out. The problem? It gets outdated fast. Your followers change, your rates change, your past work changes — and that PDF just sits there with old information.
💡 The smarter way: A live media kit link that updates automatically. When your follower count goes up, the link updates. When you add new brand collabs, they show instantly. No redesigning, no resending.
A strong media kit for Indian creators should have all of these:
A short, professional bio that tells brands who you are, your niche, and why you create. AI-generated bios are now a thing — and they actually sound better than what most creators write themselves.
Follower count across platforms, engagement rate, average views per Reel/video, and monthly reach. Brands care more about engagement than raw followers.
Age group, gender split, top cities. If 70% of your audience is from Tier 1 cities, that is a selling point for premium brands.
Logos of brands you have worked with. Even one or two real collaborations builds instant credibility.
Your pricing for Instagram Reels, Stories, YouTube videos, and any other deliverables. Brands will not take you seriously without clear rates.
Links or screenshots of your best work. Show brands what a sponsored post from you actually looks like.
Email and Instagram handle. Keep it simple — do not make brands hunt for how to reach you.
Here is the exact process to create a professional media kit for free using Identity Kit:
Free to create. No credit card needed. Takes under a minute to register.
Your name, niche, social media handles, follower counts, and a few lines about yourself. The AI will write your professional bio for you.
Set your pricing for Instagram Reels, Stories, YouTube videos, and any other content types. This becomes your Rate Card automatically.
Add logos of brands you have worked with and links to your best sponsored content.
You get a link like identitykit.in/yourname — share this with every brand, every time. Forever. Free.
India's influencer marketing industry crossed ₹3,600 crore in 2025-26 and is growing fast. Brands — especially D2C brands — are actively looking for creators to partner with. The difference between getting a deal and getting ignored often comes down to one thing: how professional you look in the first 60 seconds.
A polished media kit signals to brands that you take your work seriously. It also saves time for both sides — no back and forth asking for your stats, rates, and portfolio separately.
📌 Quick tip: Add your Identity Kit link directly in your Instagram bio so brands who discover you organically can access your complete profile immediately — without even sending you a DM first.
Making a media kit does not have to take hours. You do not need Canva, design skills, or a paid tool. Identity Kit generates your complete media kit, rate card and creator CV in one professional link — free, in 10 minutes.
Every brand deal starts with the same question: "Can you send me your media kit?" Now you will always have the best answer ready.
Media Kit, Rate Card and Creator CV — one free link, ready in 10 minutes. No Canva, no design skills, no credit card.
Build my media kit free →